Pürpl's unique, color-correcting formula keeps your blonde/gray/white hair brighter & more refined, while keeping your color longer. Specially formulated to eliminate brassy, yellow tones from blonde and gray hair. Intensely dark, rich violet color offers powerful toning and is excellent for maintaining cooler blondes.

Use Pürpl Shampoo & Conditioner 2-3 times a week instead of usual shampoo. For more intense results, gradually increase leave-in time and frequency of use and try Pürpl Mask for extra toning power.

Highlights

Instantly neutralizes brassy and yellow tones for blondes and gray hair. Repairs and protects color-treated hair.
Repairs and protects color-treated hair.
8 oz

Directions

Apply to wet hair. Lather. Leave in 1-3 minutes. Rinse. For best results follow with pürpl conditioner. Use 1-2 times a week or as required to maintain desired tone. May stain fabric - use dark colored towel.

Ingredients

Purified Water, Vegetable Glycerin, Olive Oil, Grapeseed Oil, Cetyl Alcohol, Lecithin, Cocamidopropyl Betaine, Panthenol, Hydrolyzed Rice Protein, Citric Acid, Lactic Acid, Ascorbic Acid, Potassium Sorbate, Argania Spinosa, Murraya Koenigii, Tocopherol, Vitamin & Protein Complex, Citrus Sinensis, Natural Pigments

PÜRPL