Picking the right shampoo for your hair can be daunting. The first important factor, of course, is whether or not it cleans well. If you are only shampooing once or twice a week for instance, you want an effective cleanse, but you definitely don’t want something that will strip your hair.
After that, you want to focus on result. Are you seeking shine? More volume? Repair? All of these things can be addressed starting with your shampoo.
Next, you want to confirm that a few things are not in your shampoo. Like parabens and aggressive sudsers like Sodium Lauryl Sulfate and Sodium Laureth Sulfate (also known as SLS and SLES). As part of our commitment to you, all Keratresse products are paraben and sulfate (SLS/SLES) free.
Now that you know what to consider, where to start? For instance, if you have color-treated hair, what is more important to address first? Damage, dryness, or color retention? If you want volume and shine, which should you choose?
The general rule is addressing damage first. Then think about prevention. Color that lasts longer, or blonde that isn’t brassy means fewer visits to the salon. Ultimately, those extra weeks you get between coloring visits means healthier hair in the long run. Finally, go for the volume and sparkling shine.